BINISH THERATTIL

DGM - Operations, Sales & Marketing | Seasoned Jewellery Retail Leader
Thrissur, IN.

About

Highly accomplished and results-driven professional with 27 years of extensive experience in the jewellery retail sector, currently serving as DGM – Operations, Sales, and Marketing. Proven expertise in driving significant sales growth, optimizing operational efficiencies, and leading high-performing teams across diverse markets. Adept at strategic planning, brand development, and delivering exceptional customer experiences to achieve ambitious business objectives.

Work

WONDR DIAMONDS
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Branch Manager

Chennai, Tamil Nadu, India

Summary

Managed all facets of branch operations, sales, and customer service to ensure profitability and sustained growth for a premium diamond retailer.

Highlights

Directed daily branch operations, consistently exceeding sales targets and optimizing profitability.

Led and mentored a high-performing sales team, fostering a customer-centric environment that drove repeat business.

Managed inventory control and merchandising strategies to maximize product visibility and minimize losses.

Cultivated strong customer relationships, resolving complex issues and ensuring exceptional service delivery.

JIARA GRACIO by Nakshatra Gold and Diamonds
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DGM - OPERATIONS, SALES AND MARKETING

Calicut, Kerala, India

Summary

Leading comprehensive operations, sales, and marketing strategies to drive business growth and market expansion for a prominent jewellery brand.

Highlights

Spearheading overall operations, sales, and marketing initiatives to achieve strategic business objectives and enhance market presence.

Developing and implementing robust sales strategies that aim to increase revenue and customer acquisition in a competitive market.

Optimizing operational efficiencies across departments to streamline workflows and improve overall productivity.

Cultivating strong brand visibility and customer engagement through targeted marketing campaigns and promotional activities.

AVR SWARNA MAHAL
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Branch Manager

Chennai, Tamil Nadu, India

Summary

Oversaw branch performance, sales initiatives, and team development to enhance market share and operational excellence for a leading jewellery group.

Highlights

Achieved consistent sales growth by implementing effective strategies and motivating the sales team.

Managed comprehensive inventory, ensuring optimal stock levels and efficient product turnover.

Enhanced customer satisfaction through proactive service initiatives and effective complaint resolution.

Streamlined branch operations, leading to improved efficiency and reduced operational costs.

PRINCE JEWELLERY
|

Showroom Manager

Bangalore, Karnataka, India

Summary

Led showroom operations and staff development, implementing policies to enhance efficiency and achieve business objectives over a 12-year tenure.

Highlights

Actively led and coached staff, fostering professional development and cultivating a high-performance team culture.

Developed and managed employee pipelines, identifying strengths and supporting staff in achieving their professional goals.

Established and improved company policies, goals, and objectives to enhance operational efficiency and drive business growth.

Maintained internal efficiency through strategic process improvements and effective resource allocation, contributing to sustained profitability.

GOLDMINE JEWELLERY
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Showroom Manager

Bangalore, Karnataka, India

Summary

Managed showroom sales and operations, focusing on customer experience and achieving revenue targets.

Highlights

Drove showroom sales performance, consistently meeting and exceeding monthly revenue objectives.

Managed daily operational activities, ensuring a seamless and premium customer shopping experience.

Implemented effective merchandising strategies to enhance product display and attract customer interest.

Trained and supervised sales associates, improving product knowledge and sales techniques.

SRI KUMARAN THANGAMALIGAI
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Showroom Manager

Chennai, Tamil Nadu, India

Summary

Directed showroom operations and sales efforts, ensuring high standards of customer service and inventory management.

Highlights

Oversaw all aspects of showroom management, contributing to sustained sales growth and operational excellence.

Managed a diverse product inventory, optimizing stock levels and minimizing discrepancies.

Ensured exceptional customer service, building strong client relationships and fostering loyalty.

Coordinated with merchandising teams to create appealing product displays that boosted sales.

JOY ALUKKAS JEWELLERY
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Showroom Manager

Delhi, Delhi, India

Summary

Managed showroom sales, customer relations, and operational efficiency for a renowned jewellery brand.

Highlights

Achieved strong sales results through effective team leadership and customer engagement strategies.

Maintained high standards of showroom presentation and product merchandising.

Handled customer inquiries and complaints efficiently, ensuring high levels of satisfaction.

Monitored inventory movement and ensured accurate stock records.

POPLEY AND SONS
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Floor Manager

Mumbai, Maharashtra, India

Summary

Supervised sales floor activities, ensuring smooth operations, customer satisfaction, and team productivity.

Highlights

Managed day-to-day sales floor operations, ensuring efficient workflow and optimal customer experience.

Coordinated and supported sales staff, providing guidance and training to enhance performance.

Resolved customer issues promptly, maintaining high levels of satisfaction and brand reputation.

Contributed to achieving sales targets by actively engaging with customers and promoting products.

AL MUQADDAM ENTERPRISE
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Accounts and store in-charge

Oman

Summary

Managed accounts and store operations, ensuring accurate financial records and efficient inventory control.

Highlights

Maintained accurate financial records and managed daily accounting activities for store operations.

Oversaw comprehensive inventory management, reducing discrepancies and optimizing stock levels.

Ensured efficient store operations, contributing to a well-organized and productive retail environment.

Handled cash management and daily reconciliations, ensuring financial integrity.

AYODHYA JEWELLERS
|

Sales & Store Associate

Cochin, Kerala, India

Summary

Supported sales and store operations, contributing to customer service and maintaining showroom standards.

Highlights

Assisted customers with product selection and provided comprehensive information on jewellery items.

Supported daily store operations, including merchandising and inventory organization.

Contributed to a positive shopping experience by maintaining a clean and organized showroom.

Developed foundational knowledge in jewellery sales and customer interaction.

Education

UNIVERSITY OF CALICUT
Calicut, Kerala, India

B. Com

Commerce

Languages

English
Hindi
Malayalam
Tamil

Skills

Product Knowledge

Diamonds, Gold, Platinum, Silver, Luxury Watches, Gold Appraising.

Communication

English (Verbal, Written, Interpersonal), Hindi (Verbal, Written, Interpersonal), Malayalam (Verbal, Written, Interpersonal), Tamil (Verbal, Written, Interpersonal).

Retail Operations

Administration, Sales Management, Stock Maintenance, Customer Service, Branch Management, Showroom Management, Operational Efficiency.

Leadership & Team Management

Staff Coaching, Professional Development, Employee Pipeline Development, Team Building, Performance Management.

Sales & Marketing

Sales Strategy, Market Expansion, Customer Acquisition, Brand Visibility, Marketing Campaigns.

Policy & Process Improvement

Company Policy Development, Goal Setting, Internal Efficiency, Strategic Planning.

Inventory Management

Stock Control, Merchandising, Loss Prevention.

Customer Relationship Management

Customer Satisfaction, Complaint Resolution, Client Loyalty.

Financial Acumen

Accounts Management, Cash Management, Daily Reconciliations.